![]() |
Copywriting Information |
|
|
Internet Marketing 102: Copy What Works
Internet Marketing- Forget the experts, latest software program or even that book that someone is selling to get on the "best seller list" and the 200 free ebooks they are offering you. Here is what REALLY works, and it's something that you learned in kindergarden. Although less than 2% of you reading this will ever "get it", every once in awhile we like to step into the lime-light if you will and provide you with where the real money is being made on the internet... if that's anything you'd be interested in. To sum it all up... It's copy. Now we are not saying copy someone's website word-for-word. Never do that. But what we are saying, is copy their business model. Copy their key words. Copy where they have incoming links. Copy their adwords campaigns. Research. Copy. Research. Copy. There are enough free tools on the internet today that will allow you to find all of the above information and a lot more on any given website on the planet. Sure all of the guru's want to tell you that you need to purchase their latest course, CD set, DVD set, or even ebooks. Let's face it, they make their money selling products. They are Information Marketers, and one of their target markets is YOU. The person that doesn't know what they are doing. Don't get me wrong, a lot of these guru's have good stuff out there, and it's how I obtained a lot of what I now know today. But once you understand the basics, it's really not that hard to generate a lot of money on the interent each day. First, figure out the market that you would like to go after. Research the types of products they are buying, and if you have your own products, great. If not, find somoene that does have them and see if you can become a reseller or an Affiliate. Then do some keyword research on Overture to find out what some of the common things people are typing in, while searching for your product or service. Go to Yahoo, Google, and MSN and type in these phrases. Document who is in the top 10 in each search engine. Find 2 or 3 sites that are listed in all three. Then spend a lot of time learning their key words, their pages, their incoming links, and on and on. Know them like you know your own hand. Some may take you a few days... others weeks. And yet, for the kicker here... some even over a month. (This is even before you have the word "home" typed on your website.) Now... Copy them. Write your own copy or hire someone to do it for you. Keep the site design somewhat like whom you are copying. Once you have copied their pages, outline, etc. begin your attack. Start adding related pages to your site. Get more links. Advertise more. Write more. Beat them over and over again. They will think you came out of nowhere and wonder what happened. Before you know it, you'll be ranking on the top 10 in any given market (within reason, as some markets have thousands and thousands of people doing the same thing). But in most niche markets- this works and will always work. Why? Because people are lazy. This has to be done by hand. It takes a lot of time. There is NO easy way out. Most people will give up after about a week of research... actually, most a lot sooner. This way takes the most time, but gives you the most results by far. Why do I share one of my biggest secrets? Because even if I gave everyone step-by-step instuctions, less than 2% of the general "internet marketing" public would take action. So for the last few years and for the many years to come, I'll be one of the very few people out there doing this. Now you know how the REAL marketers do it. We're not interested in selling information products or speaking all over the country. Many of the REAL marketers earn more in a day than some of the "gurus" earn in a year. It's just not talked about out there. People wouldn't believe it. So who are we? Call us a secret club that holds the Internet's Biggest Secret. And I'll share it with you right here: There are no secrets. All it is, is hard work. Long hours. Many cups of coffee. An understanding husband or wife that will bring you food every once in awhile, while you pound away on the keys. "They" want you to think that there are secrets or easier ways. Sometimes they are right- other times they are not and their "new" way gets banned from the search engines quickly. I'd much rather work one month out of the year to get another website up and be on the water the rest of the time. See you next year. Ron Howard Just a guy who makes a little money on the internet each day.
MORE RESOURCES: Why copywriting is the new superpower in 2026 Search Engine Land "I was forced to use AI until the day I was laid off." Copywriters reveal how AI has decimated their industry bloodinthemachine.com The 10 best AI copywriting tools (free and paid!) in 2025 Hootsuite Blog Doom Spiral: Is AI Creating a Copywriting Feedback Loop? Little Black Book | LBBOnline Copywriting Lessons from Poets, Playwrights and Novelists Little Black Book | LBBOnline Google Ads copywriting with AI: Getting the prompt right Search Engine Land Why 2026 Is the Golden Year for Copywriters vocal.media 12 Copywriting Tools for Effective Content Creation in 2026 Simplilearn.com How AI Copywriting Is Changing Marketing: From Bots to Brilliant Ads Eye On Annapolis SEO copywriting in 2025: 6 pillars for ranking and relevance Search Engine Land 12 Best Copywriting Books for Aspiring Marketers [2026] Simplilearn.com How to Become a Copywriter in 2026: A Beginner's Roadmap Simplilearn.com ‘Lit’ Lessons for Copywriting Little Black Book | LBBOnline 7 Best AI Copywriting Tools To Boost Your Sales Undetectable AI Copywriter Seeking Work-Life Balance Through Staffing Named 2026 National Staffing Employee of the Year PR Newswire Tristin Vaccaro, Mission 500 and Vaccaro Copywriting: Best Advice Security Sales & Integration Will AI make copywriters extinct? dentsu.co.jp So you want to be a copywriter adobo Magazine Can AI replace copywriters? The future of AI in content writing Techpoint Africa How to Become a Copywriter | SNHU Southern New Hampshire University I’m a copywriter. I’m pretty sure artificial intelligence is going to take my job | Henry Williams The Guardian “There’s No Such Thing as a Boring Brief, Just a Lazy Copywriter” Little Black Book | LBBOnline In Her Own Words: Copywriter Caroline Duggan honors Shakespeare’s art The Business Journals I make up to $13,000 a month copywriting on Fiverr. Here's how I got started and landed clients. Business Insider Will copywriters now write for TV and films too? Exchange4Media B2B Copywriting B2B Marketing Human Copywriting Services Trend Hunter How I Taught Myself Copywriting and Created a $974,000 Business Business Insider It’s not your imagination. Advertising is getting worse – and it might be deliberate The Independent ChatGPT Took My Job in Copywriting. You Could Be Next. entrepreneur.com Race to the (Liquid) Death: Copywriter Challenges Canned-Water VP to an Ultramarathon - Muse by Clio Are copywriters doomed by the rise of AI? AdNews Australia Can (or will) AI Replace Copywriters? Browser Media Hidden Gems: Meet Aaron Whipple of Copywriter Aaron Voyage Jacksonville Magazine Doe-Anderson Welcomes Kelsey Westbrook as Senior Copywriter Little Black Book | LBBOnline The Multifaceted World of Copywriting With R/GA’s Robyn Tenenbaum Little Black Book | LBBOnline How I Make up to $9,000 a Month As a Freelance Copywriter Business Insider How to Start a Freelance Career Without Using Upwork and Fiverr Business Insider Soon To Be Automated Copywriter Commits To Existential Crisis And Adds ‘Proficient In ChatGPT’ On Resume The Betoota Advocate Author Liani Kotcher on Copywriting and Her Latest Novel, Ski Weekend Montecito Journal Leanne was working in her dream job. Then came ChatGPT The Sydney Morning Herald Copywriting Services Market to reach $42.22 Billion by 2030, with a Projected CAGR of 7.6%, says Coherent Market Insights Yahoo Finance Copywriter claims to lose job to AI after short leave. Founder called AI 'cheaper' The Economic Times The lost art of creative copywriting in advertising The Guardian Margate copywriting business scoops awards The Isle of Thanet News I'm a single mom who quit social work to pursue copywriting. My business brought in 6 figures last year. Business Insider 4 practical ways to use generative AI for ad copywriting Search Engine Land How to Make 6 Figures a Month on Fiverr As a Freelance Copywriter Business Insider #CLEative Groove: Meet Josh Womack, copywriter and newly published author Fresh Water Cleveland Phrases That Sell: 8 Copywriting Tips Social Media Examiner I'm a freelance editor who's embraced working with AI content. Here's how I do it and what I charge. Business Insider Meet Julia Angel | Copywriter shoutout miami Vale Steve Hayden: Legendary Copywriter Behind Iconic '1984' Apple Spot Passes Away, Aged 78 bandt.com.au Copywriting's Great Pun Debate: Punderful or Punfortunate? Little Black Book | LBBOnline |
RELATED ARTICLES
Its Not What You Say But How You Say It Copy is all about words. Or is it?Copy is about using words to describe the benefits of your offer. How to Develop a Killer News Hook When you are going to write a press release probably the most important thing you can do is create a killer news hook. A press release without a news hook is just blatant advertising, plain and simple. Its Time To Start That Swipe File Just as great fiction is an art, so is great copywriting. Beneath the art, however, there's a foundation of basic knowledge and skills. How to Write for a Paper or Magazine l. Introduce yourself to the editor of your local newspaper. Writing Suitable Copy for the Press Summer is finally here and school is out, but learning for the rest of us continues. Whether you're a seasoned PR professional working for a top agency, a novice just beginning a career, or a mid-level manager working in-house at a small business, the time comes when we all could use a refresher course in properly writing suitable copy for the press. How Not to Write a Press Release Several years ago, when I was working for an agency, I was fired from an account. What that means is the client didn't want me writing for him anymore. Writing Great Website Sales Copy Many small businesses fail because their owners don't pay enough attention to marketing and sales. Part of the effectiveness of a marketing effort is directly related to the sales copy you produce. Three Tips For Magnetizing Your Copy The difference between good copy and great copy is the number of actions it generates. The more actions the copy drives, the greater the copy is. Should You Use Testimonials When You Create A Web Site? You've probably seen web sites with testimonials - they can add legitimacy. But sometimes they are believable, and sometimes they are not. Help, Help, Help, Sell Here's a fundamental difference between copywriting offline and copywriting for the web.. Five Steps To Online Copywriting Success One of the most important priorities of evey online business should be their copywriting. Online copywriting skills are a "must have" for anyone who is thinking about real success with their online business. Content is King IntroductionA pencil. Yes, a pencil. Boost Your B to B Marketing Copy: 3 Major Copywriting Blunders and How to Correct Them When you're writing or evaluating copy for a B to B marketing (also referred to as b-to-b or business to business marketing) campaign of any kind, you may think it's only appropriate to write formal copy in which you refer to yourself as "we" or "our organization" and let lots of other copywriting basics fly out the window.Sadly, these sorts of mistakes are the result of the major misconception that you have to be cold and impersonal in your copy if you want to seem professional. Common Mistakes That Can Kill Your Web Copy Sometimes learning what not to do is as important as learning what to do. Copywriting is no exception. The Power of Saying You Can If you have children, you will doubtless remember saying to them, "You can do it."It's what we say when our toddlers first struggle to their feet. So Youve Decided to Hire a Freelance Copywriter - A Guide to the Collaboration Process Whether you're an executive or a small business owner, chances are you will have to hire a writer somewhere along the line to create your marketing material. Here is some insight into the process, what is expected of you, and how to get the most out of your investment. Getting Over Copy Shock A few weeks ago I wrote some copy for a business owner "Marvin." My copy was hard-hitting but honest and down-to-earth. What A Ghostwriter Needs To Do To Earn Top Dollar The huge demand for writers online is really for ghostwriters. A vast majority of the available online writing jobs for an online writer are for ghost writing projects. Fill Your Readers with Confidence Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important. Power Keys To Writing Power-Packed Marketing Copy In order to maximize your sales efforts and fully seize your greatest profit potential, these essential elements are a "must-have" and "must-apply" in all of your action-driven marketing communications.Value-Added, Benefit-Rich Headlines Make The DifferenceA bold, mouth-watering headline is considered by many a marketer to be the most important element of any super-effective marketing copy. |
| home | site map |
| © 2006 |