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Copywriting Information |
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Yale University Researchers Reveal The 12 Most Powerful Words In The Human Language...
In this article, I am going to reveal a dozen words, which could change your life. Why? Because Yale University researches have identified the 12 most powerful words in the human language? proven to attract attention and stir emotion within their readers. Here they are... ? You ? Save ? Results ? Health ? Love ? Proven ? Money ? New ? Easy ? Safety ? Discovery ? Guaranteed So how can these 'proven' 'new' words 'you' have discovered be used to generate 'results' and make 'you' more 'money'? It's 'easy.' 'You'll' 'love' the way you can 'safely' integrate them into your ads and sales letters. Plus, 'you'll' 'save' thousands of dollars from burning a hole through your pocket from ineffective advertising? 'Guaranteed.' Notice how easy it is! Oh yeah, one more thing. Once you start implementing all of these words into your copy? you may just find that the extra 'money' you make will help you to chill out. Consequently, many people find their 'health' improves as a result ;) Let's look at how we can change a couple of headlines I've seen in ads and brochures lying around in my office around to incorporate these power words... Headline 1: The benefits of advertising on the XYZ Web Site Could change to: 'Discover' the benefits of advertising on the XYZ Web Site Or: At Last... 'You' can 'discover' a 'proven' way to make more 'money' by advertising on XYZ's 'new' web site Or: You'll 'love' this quick and 'easy' way of generating greater 'results' through advertising on XYZ's 'new' web site Headline 2: Great places to stay. Fantastic locations and hot deals Could change to: 'Discover' these safe places to stay. Fantastic 'new' locations and hot deals Or: Who else wants to 'discover' a 'safe' and 'easy' way of finding fantastic locations and hot 'new' deals? Or: You're 'guaranteed' to 'love' these great places to stay. These fantasitc locations are 'easy' to find and you'll 'save' 'money' with our hot new deals. Can you notice how easy it is to incorporate the hot words into your ads and sales letters? A word of warning: These words are a tool? although just as mild painkillers are not a cure for cancer? they are not a cure for poorly thought out copy. However they will certainly spice up your communications. Yours in profits, Scott Bywater Visit my web site for your complimentary copy of my ebook (valued at $29.95) and free subscription to my ezine "Copywriting Selling Secrets" where you'll discover how to write ads and sales letters that sell. And one's which put money in your pocket over and over and over again. Here's the address: http://www.copywritingthatsells.com.au Don't muck around. Go there now. You'll be glad you did!
MORE RESOURCES: Why copywriting is the new superpower in 2026 Search Engine Land "I was forced to use AI until the day I was laid off." Copywriters reveal how AI has decimated their industry bloodinthemachine.com The 10 best AI copywriting tools (free and paid!) in 2025 Hootsuite Blog Doom Spiral: Is AI Creating a Copywriting Feedback Loop? Little Black Book | LBBOnline Copywriting Lessons from Poets, Playwrights and Novelists Little Black Book | LBBOnline I Doubled My Income to $250,000 by Getting a Big Tech Recruiting Job Business Insider Google Ads copywriting with AI: Getting the prompt right Search Engine Land Why 2026 Is the Golden Year for Copywriters vocal.media 12 Copywriting Tools for Effective Content Creation in 2026 Simplilearn.com How AI Copywriting Is Changing Marketing: From Bots to Brilliant Ads Eye On Annapolis SEO copywriting in 2025: 6 pillars for ranking and relevance Search Engine Land 12 Best Copywriting Books for Aspiring Marketers [2026] Simplilearn.com How to Become a Copywriter in 2026: A Beginner's Roadmap Simplilearn.com Josh Edge and Charles Baylis Revamp ACA’s Copywriting Course for AI Era Little Black Book | LBBOnline Turn Your Purpose Into Profit: 30% More Engagement Through Creative Marketing - Akron Beacon Journal Turn Your Purpose Into Profit: 30% More Engagement Through Creative Marketing Akron Beacon Journal ‘Lit’ Lessons for Copywriting Little Black Book | LBBOnline 7 Best AI Copywriting Tools To Boost Your Sales Undetectable AI Copywriter Seeking Work-Life Balance Through Staffing Named 2026 National Staffing Employee of the Year PR Newswire Will AI make copywriters extinct? dentsu.co.jp Tristin Vaccaro, Mission 500 and Vaccaro Copywriting: Best Advice Security Sales & Integration So you want to be a copywriter adobo Magazine Can AI replace copywriters? The future of AI in content writing Techpoint Africa How to Become a Copywriter | SNHU Southern New Hampshire University I’m a copywriter. I’m pretty sure artificial intelligence is going to take my job | Henry Williams The Guardian “There’s No Such Thing as a Boring Brief, Just a Lazy Copywriter” Little Black Book | LBBOnline In Her Own Words: Copywriter Caroline Duggan honors Shakespeare’s art The Business Journals Will copywriters now write for TV and films too? Exchange4Media I make up to $13,000 a month copywriting on Fiverr. Here's how I got started and landed clients. Business Insider B2B Copywriting B2B Marketing Human Copywriting Services Trend Hunter How I Taught Myself Copywriting and Created a $974,000 Business Business Insider It’s not your imagination. Advertising is getting worse – and it might be deliberate The Independent ChatGPT Took My Job in Copywriting. You Could Be Next. entrepreneur.com Race to the (Liquid) Death: Copywriter Challenges Canned-Water VP to an Ultramarathon - Muse by Clio Meet Rafael Meneses CanvasRebel Magazine What Piyush Pandey meant to an advertising newbie manifest-media.in Are copywriters doomed by the rise of AI? AdNews Australia COPYWRITING APPROACH TOP Agency Meet Larissa Riley CanvasRebel Magazine Can (or will) AI Replace Copywriters? Browser Media Hidden Gems: Meet Aaron Whipple of Copywriter Aaron Voyage Jacksonville Magazine Doe-Anderson Welcomes Kelsey Westbrook as Senior Copywriter Little Black Book | LBBOnline Soon To Be Automated Copywriter Commits To Existential Crisis And Adds ‘Proficient In ChatGPT’ On Resume The Betoota Advocate The Multifaceted World of Copywriting With R/GA’s Robyn Tenenbaum Little Black Book | LBBOnline How to Start a Freelance Career Without Using Upwork and Fiverr Business Insider How I Make up to $9,000 a Month As a Freelance Copywriter Business Insider Leanne was working in her dream job. Then came ChatGPT The Sydney Morning Herald Copywriting Services Market to reach $42.22 Billion by 2030, with a Projected CAGR of 7.6%, says Coherent Market Insights Yahoo Finance Author Liani Kotcher on Copywriting and Her Latest Novel, Ski Weekend Montecito Journal Copywriter claims to lose job to AI after short leave. Founder called AI 'cheaper' The Economic Times 7 Companies Hiring Copywriters Built In Meet Courtney Fanning CanvasRebel Magazine Margate copywriting business scoops awards The Isle of Thanet News 4 practical ways to use generative AI for ad copywriting Search Engine Land I'm a single mom who quit social work to pursue copywriting. My business brought in 6 figures last year. Business Insider The lost art of creative copywriting in advertising The Guardian |
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