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Music Information |
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Structure Of A Successful Music Website
Ideally each page of your website should serve a specific purpose. The main purpose of the sales page for your cd is to sell the cd. If have a page with Google Adsense, the main purpose is to generate money by to get people to click on the advertisement. If its not an important part of the process, don't load up the page with unnecessary things like animations or sounds. This will only distract visitors from achieving the task laid out for them, ie. buying your product. Below are some ideas to include in your website and the main purpose of each. 1) Main Page The main pages is a general landing page to funnel visitors to different areas of your site. Create a clear and easy navigation process linked to the other pages of your site. *If you use Javascript for navigation, place text link at the bottom. This ensures that search engines will be able to spider your site properly. You could also use this page to feature your cd, music samples and other offers. 2) Order Page(s) Create a sales letter for each item that your are selling. Tomorrow we'll go over some copywriting tips to build a successful order page. 3) Press Releases This section is where visitors can read 3rd party articles published about you, increasing your credibility and exposure. 4) Contact Information This is so people can get a hold of you to book shows, ask questions about products, collaborations, interviews or other opportunities (you never know). Include as much contact information as possible, like your phone, cell, mailing address, email etc. 5) Privacy Policy Complies with privacy laws if your are collecting any of information about your customers/visitors. This also helps to build trust and people will give their information more freely. Here's a link to a privacy policy generator. http://www.the-dma.org/privacy/creating.shtml 6) Electronic Press Kit This is where you refer the media to easily download an information package about you. Here's some ideas on what you can include: *Biography Create a biography with pictures in .pdf format and make it available for download. You can use the Writer program contained in the free Open Office Suite http://www.openoffice.org to do this. Open then program type (or paste) in your biography and insert pictures. When your done go to File > Export As PDF. 7) Lyrics Allows fans to get more familiar with your music. Also adds content to your site which will get picked up by the search engines if it has an incoming link form your main page or somewhere else. 8) Biography On your bio page sections fans read about you and see your pictures. A sideshow of your photos sometimes adds a nice touch. 9) Concert Listings/News Keep your fans and site visitors updated with the latest news about your concerts/shows, interviews, appearances ond other topics of interest. 10) Forum A discussion forum is a great place for you to interact with your fans and street teams. An excellent free script to set up a forum is phpBB http://www.phpbb.com. 11) Blog Blogging is a good way to syndicate your artist/band news and generate traffic for your site. Search engines love this kind of stuff. Later on in the course I'll go a bit more in dept on setting up a blog. A nice fully featured blogging script is Word Press http://www.wordpress.org Make sure your each page of your site is cross browser functional, meaning it can be viewed properly by different web browser programs. Two of most popular ones are Internet Explorer and Firefox http://www.mozilla.org/products/firefox. Sometimes a site will show up perfectly in IE but will be all out of whack when viewed in Firefox, or vise versa. Have both browsers installed and check out every page. Get Your FREE 5 Day Music Marketing Course Dan Meiyers
MORE RESOURCES: Britney Spears sells music for reported $200M, experts cite 'hot catalog' market for sale interest Fox News Ebo Taylor, Musical Innovator of Highlife and Afrobeat, Dies at 90 The New York Times Is AI Ruining Music? The Atlantic Kate Hudson on Wanting 'Something Different' After Years of Rom-Coms The Hollywood Reporter Recapping the Weekend at the Music City Invite UAB Athletics Privateers Continue to Show Improvement at Music City Challenge University of New Orleans Athletics Key Changes: The Tough Economics of Live Music in the Cities Twin Cities Business Multiple School Records Fall for Troy at the Music City Challenge Troy University Athletics LoCLE Grown Podcast Pumps Up Volume on Cleveland’s Music Scene Cleveland Magazine ‘Music teaches us a lot’ Times-Standard Xavier Wraps Up Action at Music City Challenge Xavier University Athletics Local indie music label is building a community and thriving with artists from CT and beyond Hartford Courant Aces Wrap Up Vanderbilt Music City Challenge University of Evansville Athletics RSNO Valentine’s Concert Edinburgh Music Review Outdoor food hall, live music venue The BLOCK Jax sets opening date The Florida Times-Union Let's Talk Music KPFA Hawaii Symphony Orchestra performs ‘Music From the Heart’ Hawaii News Now 'Music Man,' Sam Bush, Cleveland Orchestra and more. Things to Do Akron Beacon Journal Rayman: 30th Anniversary Edition replaces music, here’s a comparison Nintendo Everything Britney Spears sells rights to her music catalog Jefferson City News Tribune Mark Chesnutt Ends Show Abruptly Due To Health in Alabama - Saving Country Music Jamie Foxx Releases New Single “Somebody” youknowigotsoul.com Rutgers course on Bad Bunny's music highlights Puerto Rican culture Asbury Park Press Miami Superintendent Receives Save The Music Foundation Award for Distinguished Support of Music Education AASA, The School Superintendents Association The 10 best music documentaries on HBO Max: Bob Dylan, Tina Turner, and more Entertainment Weekly VIDEO: Music and more fill Chief Sealth IHS’s annual Art Walk West Seattle Blog... 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A Music Calendar: Petey Pablo will ‘Raise Up’ crowds in West Siloam Springs Northwest Arkansas Democrat-Gazette MUSIC IN THE PARK at Rainbow Springs State Park, featuring SIRSY, February 19th from 6-8pm. chronicleonline.com I tested YouTube Music's AI Playlists to see if it's time to switch to Spotify or not Android Police Senior Recitals Begin at SEMO’s Department of Music southeastarrow.com John Grant and Neko Case, Two Queer Music Legends, One Night Instinct Magazine An ode to Black musicians: How they fought discrimination with music The Daily Cougar Wiz Khalifa announces sudden death of father at 63 Music-News.com Food, music and scholarships shine at An Evening for ABAC Lanier County News Music & the Spoken Word: Love is a verb Church News The Mozart Effect: San Juan Symphony explores musical connections The Durango Herald What Happens in a Performer’s Brain While Playing Music? The New York Times Landmark Military Newspapers Events - Linda Boles Music: Magnolia Methodist Church presents Linda Boles in concert MilitaryNews.com After split with Nicole Kidman, Keith Urban to headline Bay Area country music festival San Francisco Chronicle Where the Heart is World Music Central Oasis planning new songs for next tour Music-News.com George Ensle Music: George Ensle Songwriter Showcase at Poodie's Liberty Hill Independent On This Day in 1981, the Music World Lost the Legendary Blues Rock Guitarist That Bob Dylan Said “Could Outplay Anybody” American Songwriter We The People’s Wayne Proctor Has Died clashmusic.com Keith Urban to headline Country Summer Music Festival 2026 in Santa Rosa The Press Democrat 30-year Lawton-Bronson music teacher retires The N'West Iowa REVIEW Raye reflects on facing similar 'evil' hate as Amy Winehouse Music-News.com Country On The Coast 2026 Music Festival Wizard Y&R Spoilers Weekly Update Feb 16–20: Mariah Faces the Music as Victoria Gives a Reality Check Soap Hub Joan Jett & and Blackhearts Las Vegas Review-Journal Born on This Day in 1917, the Man With a Million Friends Who Founded the Most Famous Quartet in Country and Was Known as “Mr. Gospel Music” American Songwriter Josh Freese: Don't feel sorry for me Music-News.com Masquerade Jazz & Funk Winter Music Carnival Rutland Herald Kara Kemp Helps the People Behind Nashville's Live Music StyleBlueprint |
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