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Music Information |
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Structure Of A Successful Music Website
Ideally each page of your website should serve a specific purpose. The main purpose of the sales page for your cd is to sell the cd. If have a page with Google Adsense, the main purpose is to generate money by to get people to click on the advertisement. If its not an important part of the process, don't load up the page with unnecessary things like animations or sounds. This will only distract visitors from achieving the task laid out for them, ie. buying your product. Below are some ideas to include in your website and the main purpose of each. 1) Main Page The main pages is a general landing page to funnel visitors to different areas of your site. Create a clear and easy navigation process linked to the other pages of your site. *If you use Javascript for navigation, place text link at the bottom. This ensures that search engines will be able to spider your site properly. You could also use this page to feature your cd, music samples and other offers. 2) Order Page(s) Create a sales letter for each item that your are selling. Tomorrow we'll go over some copywriting tips to build a successful order page. 3) Press Releases This section is where visitors can read 3rd party articles published about you, increasing your credibility and exposure. 4) Contact Information This is so people can get a hold of you to book shows, ask questions about products, collaborations, interviews or other opportunities (you never know). Include as much contact information as possible, like your phone, cell, mailing address, email etc. 5) Privacy Policy Complies with privacy laws if your are collecting any of information about your customers/visitors. This also helps to build trust and people will give their information more freely. Here's a link to a privacy policy generator. http://www.the-dma.org/privacy/creating.shtml 6) Electronic Press Kit This is where you refer the media to easily download an information package about you. Here's some ideas on what you can include: *Biography Create a biography with pictures in .pdf format and make it available for download. You can use the Writer program contained in the free Open Office Suite http://www.openoffice.org to do this. Open then program type (or paste) in your biography and insert pictures. When your done go to File > Export As PDF. 7) Lyrics Allows fans to get more familiar with your music. Also adds content to your site which will get picked up by the search engines if it has an incoming link form your main page or somewhere else. 8) Biography On your bio page sections fans read about you and see your pictures. A sideshow of your photos sometimes adds a nice touch. 9) Concert Listings/News Keep your fans and site visitors updated with the latest news about your concerts/shows, interviews, appearances ond other topics of interest. 10) Forum A discussion forum is a great place for you to interact with your fans and street teams. An excellent free script to set up a forum is phpBB http://www.phpbb.com. 11) Blog Blogging is a good way to syndicate your artist/band news and generate traffic for your site. Search engines love this kind of stuff. Later on in the course I'll go a bit more in dept on setting up a blog. A nice fully featured blogging script is Word Press http://www.wordpress.org Make sure your each page of your site is cross browser functional, meaning it can be viewed properly by different web browser programs. Two of most popular ones are Internet Explorer and Firefox http://www.mozilla.org/products/firefox. Sometimes a site will show up perfectly in IE but will be all out of whack when viewed in Firefox, or vise versa. Have both browsers installed and check out every page. Get Your FREE 5 Day Music Marketing Course Dan Meiyers
MORE RESOURCES: Charli XCX Reveals Next Album ‘Music, Fashion, Film’ The Hollywood Reporter Former Plano student reaches Japanese music show finals Star Local Media Music’s Most Dangerous Immortal Rolling Stone Commentary: Springsteen, Trump and two very different music events. Guess which one artists want to play? Los Angeles Times Trump to headline Great American State Fair after music acts cancel The Washington Post Trump suggests canceling Great American State Fair music performances after most artists drop out Yahoo In author’s debut novel, D.C.’s gritty music scene is a main character The Washington Post Modern Sound Worship Song Contest Returns with Support from Gospel Music Association Gospel Music Association A New Album of Latine Music, Anchored by Léon and Ortiz San Francisco Classical Voice On Juneteenth, I’ll Celebrate Black Music at Andrew Jackson’s Plantation Milwaukee Community Journal - On Morgan Wallen’s Piano Flipping - Saving Country Music Ann Sowell Joins Quartz Hill Music Group MusicRow.com The Music Man brings Broadway classic to Wilmington 6abc Philadelphia Live music calendar: June 5–14, 2026 Cascadia Daily News Charli XCX Announces New Album Music, Fashion, Film Consequence of Sound Miles Davis made changing music look easy Paste Magazine ON Culture: Sailing Into Summer Reading, Lively Music and More! The Santa Barbara Independent From Coding to Chords: Mr. Oommen’s Passion for Music readtheforum.org Taylor Swift’s ‘Toy Story 5’ Song Will Bring Pop Superstar Back to Country & To Movie Music Billboard Beyond the Camera and the Books: The Musical Journey of Mr. Merritt and Mr. Duffy - readtheforum.org Levy Center to host 1920s music presentation from member Jan Perney on June 5 Evanston RoundTable LOCAL MUSIC SCENE keysnews.com ‘Black Swan’ as a musical? Harvard Gazette Album Review – Don Williams “Epilogue: The Cellar Tapes” - Saving Country Music ‘The Volunteers Are What Save Me And Bring Me Back’: Nelsonville Music Festival Celebrates 20 Years West Virginia Public Broadcasting From Proofs to Sheet Music, Ms. Swinson Can Do It All readtheforum.org Students can learn from prestigious musicians, build skills during music institute this summer Big Island Now Indominus Premiere New Single & Music Video "Black Lake" Metal Underground.com Overthrower Premiere New Single & Music Video "King of Nothing" Metal Underground.com Commanday returns as CSO music director Current Publishing Country music star to perform in Dubuque TelegraphHerald.com Salish Sea Early Music Festival Islands' Weekly Nintendo Music 1.6.0 update out now, patch notes – plus browser version live Nintendo Everything Two Bands Making Music on Their Own Terms The Source - Bend, Oregon Maya Hawke “hates putting out music”: When did art stop being fun? Far Out Magazine Panther Bands receive funding for unique learning experience Benzie County Record Patriot Charli XCX announces new album 'Music, Fashion, Film' Paste Magazine Classical music, a fundraiser gala, and free concerts: Sunriver Music Festival returns Central Oregon Daily Can the Music Industry Beat AI’s War Chest? Anthropic Files Initial SEC Paperwork to Go Public Digital Music News Review: ‘Girls Girls Chance Chance Music Music’ Loves a Good Riff The New York Times Why your co-worker might be listening to music at 432 hertz San Mateo Daily Journal Plenty of live music for every taste as we roll into summer The Daily World Mt. Carmel kicks off Music in the Park series HomeTown Register A night of gene-defying music on final Friday of Folk Festival The Kerr County Lead Eddie Trunk Official Website eddietrunk.com In the Blue of the Sky: A Ukrainian classical music benefit concert comes to Lexington Nashua Ink Link Music Video Monday: Memphis Concréte Special Memphis Flyer Live Music at Lydia’s Shawangunk Journal Springs Scene – Music Colorado Springs Gazette New Music Mondays: 2BYG Brings Back The Boy Band Era With New Single Black America Web Park Advisory Board to discuss Music in the Park, exercise equipment ribbon-cutting - Philomath News 'She's a superstar': Inside Universal's Music Week Award-winning Lola Young promo campaign Music Week Pianist Michael Stephen Brown Spends a Summer Evening at Chamber Music Society of Lincoln Center Playbill Music open thread: Fifth Symphonies Daily Kos |
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